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How to create a customer loyalty program in 9 steps
A customer loyalty program can help organizations better retain and understand their current customers and target audiences. These nine steps can lead to a successful program.
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Retailers' animosity toward AWS cloud appears to thaw
AWS still has a ways to go to woo some retailers, but it's clear the company's no longer excluded by all.
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Free event marketing plan, with a template
An event marketing plan can help brands organize their events, connect with audiences and achieve measurable outcomes. Key steps include defining goals and setting budgets.
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Generative AI ushers in a new era for retail tech
Retail stores of the future will be powered by generative AI, but truly frictionless shopping experiences envisioned by tech vendors may be a long way off.
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Free event marketing plan, with a template
An event marketing plan can help brands organize their events, connect with audiences and achieve measurable outcomes. Key steps include defining goals and setting budgets.
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E-Commerce
Adtech, regulators react to Google's third-party cookie reversal
Following many delays and an alternative still in development, Google has relented to advertisers on the timing of depreciating third-party cookies.
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Customer Service & Contact Center Manage
Field service management software vendors to know in 2025
The world of hybrid work turned nice-to-have field service features -- like remote project management and automation -- into vital capabilities.
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Customer Experience Management Get Started
How to create a customer loyalty program in 9 steps
A customer loyalty program can help organizations better retain and understand their current customers and target audiences. These nine steps can lead to a successful program.
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Customer Data Management News
Generative AI ushers in a new era for retail tech
Retail stores of the future will be powered by generative AI, but truly frictionless shopping experiences envisioned by tech vendors may be a long way off.
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CRM Tools & Strategy News
Oracle Cloud Sales users get GenAI agents at no extra cost
The new AI features provide sales force automation and time-savers similar to what competitors have added.
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Hyperautomation
Create a Powerful, Unified Experience with Hyperautomation and Low-Code
Learn how to deliver modern workflows, apps, and automation at scale with a single hyperautomation platform.
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Cloud Workloads
VMware vSphere Foundation and VMware Cloud Foundation powered by Intel technology results in a unified software-defined Data Center platform for running and managing private cloud, multi-cloud, and edge containerized workloads. Built-in inferencing enables customers to efficiently turn data into insight on a flexible hybrid cloud environment.
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HR Solutions
Reinvent new ways to work across the enterprise with ServiceNow Employee Workflows
Learn how to increase employee satisfaction by making it easy for employees to get the HR services they need with ServiceNow solutions.
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12 top contact center platforms of 2025
Which came first: the evolution of the contact center or the evolution of its supporting software? It's the old chicken-and-egg debate. Either way, AI is the catalyst.
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15 customer success KPIs and metrics to track
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10 multitouch attribution software and tools
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What does Microsoft Copilot for Sales offer?
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Problem Solve
Contact center fraud: How to detect and prevent it
Contact centers can be sitting ducks for fraudsters, but comprehensive agent training, authentication techniques and advanced technologies can protect businesses and customers.
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Why contact centers have high turnover and how to combat it
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10 strategies to improve contact center agent performance
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5 benefits and examples of phygital customer experience
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Free event marketing plan, with a template
An event marketing plan can help brands organize their events, connect with audiences and achieve measurable outcomes. Key steps include defining goals and setting budgets.
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How to avoid and remove malvertising
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7 customer experience trends to know in 2025
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Field service management software vendors to know in 2025
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Customer Experience Basics
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How to create a customer loyalty program in 9 steps
A customer loyalty program can help organizations better retain and understand their current customers and target audiences. These nine steps can lead to a successful program.
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How to avoid and remove malvertising
Malvertising is an up-and-coming cybersecurity threat, but marketing and IT teams alike can take several important steps to avoid and remove this threat.
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Salesforce's 2024 acquisitions reveal a mature M&A strategy
After two years of minimal big or small purchases, 2024 was the year of Salesforce's most cohesive and mature mergers and acquisitions strategy so far.
Multimedia
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The evolution of chatbots and generative AI
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The history and evolution of CRM
Vendor Resources
- Hybrid Observability For IT Leaders: The Key to Digital Resilience and Digital ... –White Paper
- The Next Era of Hyper-Personalization –Product Overview
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CRM tools and strategy
Oracle Cloud Sales users get GenAI agents at no extra cost
The new AI features provide sales force automation and time-savers similar to what competitors have added.
-
Customer data management
Generative AI ushers in a new era for retail tech
Retail stores of the future will be powered by generative AI, but truly frictionless shopping experiences envisioned by tech vendors may be a long way off.
-
Customer experience management
Salesforce launches POS system, Retail Cloud
The new Salesforce Retail Cloud point of sale system launches from PredictSpring acquisition.
Search Customer Experience Definitions
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- What is a chief experience officer (CXO)?
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- What is a cloud contact center?
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- What is mindshare (share of mind)?
- What is martech (marketing technology)?