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How to build a customer service plan, with a template
Crafting a customer service plan is a key step to improving customer satisfaction and building loyalty for an organization.
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Video marketing SEO: How to rank on search engines
Videos can improve SEO, but only if they add value to the page. Explore five tips, such as optimizing thumbnails, to help marketers create videos that improve search ranking.
News
Chief experience officer role evolves with new technologies
Are you a futurist? The CXO role might be for you.
News
Oracle Cloud Sales users get GenAI agents at no extra cost
The new AI features provide sales force automation and time-savers similar to what competitors have added.
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Marketing & Sales Get Started
Video marketing SEO: How to rank on search engines
Videos can improve SEO, but only if they add value to the page. Explore five tips, such as optimizing thumbnails, to help marketers create videos that improve search ranking.
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E-Commerce
Adtech, regulators react to Google's third-party cookie reversal
Following many delays and an alternative still in development, Google has relented to advertisers on the timing of depreciating third-party cookies.
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Customer Service & Contact Center Get Started
How to build a customer service plan, with a template
Crafting a customer service plan is a key step to improving customer satisfaction and building loyalty for an organization.
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Customer Experience Management News
Chief experience officer role evolves with new technologies
Are you a futurist? The CXO role might be for you.
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Customer Data Management News
Generative AI ushers in a new era for retail tech
Retail stores of the future will be powered by generative AI, but truly frictionless shopping experiences envisioned by tech vendors may be a long way off.
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CRM Tools & Strategy Get Started
Understanding the 3 types of CRM systems
To get the most out of a CRM system, organizations must decide whether an operational, analytical or collaborative CRM system is right for them.
Sponsored Sites
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Cloud Workloads
VMware vSphere Foundation and VMware Cloud Foundation powered by Intel technology results in a unified software-defined Data Center platform for running and managing private cloud, multi-cloud, and edge containerized workloads. Built-in inferencing enables customers to efficiently turn data into insight on a flexible hybrid cloud environment.
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HR Solutions
Reinvent new ways to work across the enterprise with ServiceNow Employee Workflows
Learn how to increase employee satisfaction by making it easy for employees to get the HR services they need with ServiceNow solutions.
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IT Workflows
Transform Your Organization With Modern and Resilient IT Services
Learn how ServiceNow’s IT solutions can help your organization seize the upside of operational resilience and raise employee agility.
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Evaluate
12 top contact center platforms of 2025
Which came first: the evolution of the contact center or the evolution of its supporting software? It's the old chicken-and-egg debate. Either way, AI is the catalyst.
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15 customer success KPIs and metrics to track
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10 multitouch attribution software and tools
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What does Microsoft Copilot for Sales offer?
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Problem Solve
Contact center fraud: How to detect and prevent it
Contact centers can be sitting ducks for fraudsters, but comprehensive agent training, authentication techniques and advanced technologies can protect businesses and customers.
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Why contact centers have high turnover and how to combat it
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10 strategies to improve contact center agent performance
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5 benefits and examples of phygital customer experience
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Manage
Free event marketing plan, with a template
An event marketing plan can help brands organize their events, connect with audiences and achieve measurable outcomes. Key steps include defining goals and setting budgets.
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How to avoid and remove malvertising
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7 customer experience trends to know in 2025
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Field service management software vendors to know in 2025
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Customer Experience Basics
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Understanding the 3 types of CRM systems
To get the most out of a CRM system, organizations must decide whether an operational, analytical or collaborative CRM system is right for them.
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What is high-touch customer service?
High-touch customer service is a category of contact center interaction that requires human interaction.
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What is CRM (customer relationship management)?
CRM (customer relationship management) is the combination of practices, strategies and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle.
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The evolution of chatbots and generative AI
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The history and evolution of CRM
Vendor Resources
- Microsoft 365 with J.D. Power-certified Support –Product Overview
- Trusted data is the springboard to competitive financial services –White Paper
- Accelerate Your Generative AI Adoption –White Paper
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Customer experience management
Chief experience officer role evolves with new technologies
Are you a futurist? The CXO role might be for you.
-
CRM tools and strategy
Oracle Cloud Sales users get GenAI agents at no extra cost
The new AI features provide sales force automation and time-savers similar to what competitors have added.
-
Customer data management
Generative AI ushers in a new era for retail tech
Retail stores of the future will be powered by generative AI, but truly frictionless shopping experiences envisioned by tech vendors may be a long way off.
Search Customer Experience Definitions
- What is high-touch customer service?
- What is CRM (customer relationship management)?
- What is a customer journey map?
- What is account mapping, and why do you need it (with template)?
- What is account-based selling? Everything you need to know
- What is interactive voice response (IVR)?
- What is an AI assistant?
- What is a chief experience officer (CXO)?