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How do green marketing and sustainable marketing differ?
Many organizations use green and sustainable marketing to build trust with consumers. Green marketing focuses on the environment, whereas sustainable marketing is broader.
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HubSpot users get more Breeze generative AI agents
HubSpot users get agents for sales, service and marketing.
News
Salesforce adds Agentforce to field service verticals
Salesforce spreads Agentforce's net to field service, across numerous industries.
Manage
12 benefits of influencer marketing
As modern consumers use social media to discover products and get recommendations, influencer marketing can help brands stand out, gain their trust and boost engagement.
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Marketing & Sales Get Started
How do green marketing and sustainable marketing differ?
Many organizations use green and sustainable marketing to build trust with consumers. Green marketing focuses on the environment, whereas sustainable marketing is broader.
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E-Commerce
Adtech, regulators react to Google's third-party cookie reversal
Following many delays and an alternative still in development, Google has relented to advertisers on the timing of depreciating third-party cookies.
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Customer Service & Contact Center News
AI provides foundation for Atlassian customer service app
Atlassian will enter the world of customer service by extending its current internal ticketing tool to its users' customers.
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Customer Experience Management Evaluate
Customer success vs. account management: How do they differ?
Customer success and account management strategies help organizations grow in different ways. Customer success focuses on loyalty, while account management focuses on revenue.
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Customer Data Management News
Salesforce Agentforce AI update targets healthcare
Salesforce customizes Agentforce for clinical care, public health and pharmaceuticals.
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CRM Tools & Strategy Get Started
What are the pros and cons of a CRM platform?
CRM platforms can improve CX, but they often require significant investment. CX leaders should understand the pros and cons of these platforms before purchasing.
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Customer Experience
Deliver a Greater Customer Service Experience with ServiceNow CSM
Learn how ServiceNow CSM can help you on your journey to provide the ultimate customer service experience.
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IT Workflows
Transform Your Organization With Modern and Resilient IT Services
Learn how ServiceNow’s IT solutions can help your organization seize the upside of operational resilience and raise employee agility.
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HR Solutions
Reinvent new ways to work across the enterprise with ServiceNow Employee Workflows
Learn how to increase employee satisfaction by making it easy for employees to get the HR services they need with ServiceNow solutions.
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The top 10 influencer marketing tools in 2025
Influencer marketing tools help brands find influencers and manage relationships with them. Top tools include Sprout Social, Traackr and TikTok Creator Marketplace.
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Customer loyalty vs. brand loyalty: What's the difference?
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Customer success vs. account management: How do they differ?
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Top 10 loyalty program management software options
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Problem Solve
Contact center fraud: How to detect and prevent it
Contact centers can be sitting ducks for fraudsters, but comprehensive agent training, authentication techniques and advanced technologies can protect businesses and customers.
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Why contact centers have high turnover and how to combat it
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10 strategies to improve contact center agent performance
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5 benefits and examples of phygital customer experience
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Manage
12 benefits of influencer marketing
As modern consumers use social media to discover products and get recommendations, influencer marketing can help brands stand out, gain their trust and boost engagement.
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The importance of being proactive in customer service
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How to address common customer service gaps
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How to market a loyalty program effectively
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Customer Experience Basics
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How do green marketing and sustainable marketing differ?
Many organizations use green and sustainable marketing to build trust with consumers. Green marketing focuses on the environment, whereas sustainable marketing is broader.
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Get Started
What is a customer service manager? Roles and responsibilities
Customer service managers are an integral part of contact centers. They are the team leaders, trainers and policymakers.
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Get Started
What are the pros and cons of a CRM platform?
CRM platforms can improve CX, but they often require significant investment. CX leaders should understand the pros and cons of these platforms before purchasing.
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The evolution of chatbots and generative AI
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The history and evolution of CRM
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Customer service and contact center
AI provides foundation for Atlassian customer service app
Atlassian will enter the world of customer service by extending its current internal ticketing tool to its users' customers.
-
Marketing and sales
HubSpot users get more Breeze generative AI agents
HubSpot users get agents for sales, service and marketing.
-
Customer service and contact center
Salesforce adds Agentforce to field service verticals
Salesforce spreads Agentforce's net to field service, across numerous industries.
Search Customer Experience Definitions
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