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News
Microsoft rolls out sales agents, connector to Salesforce
Microsoft joins the autonomous sales agent fray.
Evaluate
Customer success vs. account management: How do they differ?
Customer success and account management strategies help organizations grow in different ways. Customer success focuses on loyalty, while account management focuses on revenue.
News
Salesforce Agentforce AI update targets healthcare
Salesforce customizes Agentforce for clinical care, public health and pharmaceuticals.
News
Data, training complexities make DIY AI agents difficult
Agentic AI is complex, so choose your development path carefully.
Trending Topics
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Marketing & Sales Evaluate
Top 10 loyalty program management software options
Loyalty programs have come a long way from the days of pasting green stamps into booklets and redeeming them for rewards. These 10 tools can bring these programs into modern day.
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E-Commerce
Adtech, regulators react to Google's third-party cookie reversal
Following many delays and an alternative still in development, Google has relented to advertisers on the timing of depreciating third-party cookies.
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Customer Service & Contact Center Get Started
How to use ChatGPT for customer service
Customer service teams can use ChatGPT to automate tasks, generate responses to customer inquiries, summarize email threads and power human-like chatbots.
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Customer Experience Management Evaluate
Customer success vs. account management: How do they differ?
Customer success and account management strategies help organizations grow in different ways. Customer success focuses on loyalty, while account management focuses on revenue.
-
Customer Data Management News
Salesforce Agentforce AI update targets healthcare
Salesforce customizes Agentforce for clinical care, public health and pharmaceuticals.
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CRM Tools & Strategy News
Data, training complexities make DIY AI agents difficult
Agentic AI is complex, so choose your development path carefully.
Sponsored Sites
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Customer Experience
Deliver a Greater Customer Service Experience with ServiceNow CSM
Learn how ServiceNow CSM can help you on your journey to provide the ultimate customer service experience.
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HR Solutions
Reinvent new ways to work across the enterprise with ServiceNow Employee Workflows
Learn how to increase employee satisfaction by making it easy for employees to get the HR services they need with ServiceNow solutions.
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Hyperautomation
Create a Powerful, Unified Experience with Hyperautomation and Low-Code
Learn how to deliver modern workflows, apps, and automation at scale with a single hyperautomation platform.
Find Solutions For Your Project
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Evaluate
Customer success vs. account management: How do they differ?
Customer success and account management strategies help organizations grow in different ways. Customer success focuses on loyalty, while account management focuses on revenue.
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Top 10 loyalty program management software options
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CRM vs. CDP vs. DMP: What's the difference?
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12 top contact center platforms of 2025
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Problem Solve
Contact center fraud: How to detect and prevent it
Contact centers can be sitting ducks for fraudsters, but comprehensive agent training, authentication techniques and advanced technologies can protect businesses and customers.
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Why contact centers have high turnover and how to combat it
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10 strategies to improve contact center agent performance
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5 benefits and examples of phygital customer experience
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Manage
How to use IoT for marketing
IoT devices can track people's fitness routines and monitor manufacturing equipment, but they also offer valuable customer data for personalized outreach.
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Free event marketing plan, with a template
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How to avoid and remove malvertising
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7 customer experience trends to know in 2025
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Customer Experience Basics
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Get Started
VOC
Voice of the customer (VOC) is the component of customer experience (CX) that focuses on customer needs, wants, expectations and preferences.
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Get Started
How to use ChatGPT for customer service
Customer service teams can use ChatGPT to automate tasks, generate responses to customer inquiries, summarize email threads and power human-like chatbots.
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Get Started
CRM vs. CDP vs. DMP: What's the difference?
Sales and marketing terms are like alphabet soup, and the different acronyms can get confusing. Learn about the differences among three major platforms: CRM, CDP and DMP.
Multimedia
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The evolution of chatbots and generative AI
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Get Started
The history and evolution of CRM
Vendor Resources
- Unleash Productivity Across The Enterprise With GenAI –White Paper
- Acquisition in Action –White Paper
- Unleash productivity across the enterprise with GenAI –eBook
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News
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Customer data management
Salesforce Agentforce AI update targets healthcare
Salesforce customizes Agentforce for clinical care, public health and pharmaceuticals.
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CRM tools and strategy
Data, training complexities make DIY AI agents difficult
Agentic AI is complex, so choose your development path carefully.
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CRM tools and strategy
Salesforce, Google ink $2.5B deal to bring Gemini to Agentforce
The deal gives Salesforce customers multi-cloud and LLM flexibility.
Search Customer Experience Definitions
- What is voice of the customer? A guide to VOC Strategy
- What is high-touch customer service?
- What is CRM (customer relationship management)?
- What is a customer journey map?
- What is account mapping, and why do you need it (with template)?
- What is account-based selling? Everything you need to know
- What is interactive voice response (IVR)?
- What is an AI assistant?