Search Results for "security"

Blog Post

A Marketer’s GenAI Field Guide: Five Prompting Tips and Lessons Learned So Far

Almost overnight, artificial intelligence has jumped out of the pages of science fiction and into our business reality. Though not exactly like Data of Star Trek fame or the walking, [...]

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Partner Marketing Visionaries, Ep. 18: Becoming Your Own CMO: Taking the Reins as a Partner Marketing Leader

Tricia Jennett (NetApp), Matt Davison (SoftwareONE), and Anne-Marie Clegg (Skyhigh Security) sit down with Anita Covelli (TechTarget) and discuss the skills required to succeed as a technology Partner Marketing leader, including how to tap into resources and expertise from other teams and secure your seat at the executive table.

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How AI is Impacting Healthcare

Responsible AI use has the potential to help solve urgent healthcare challenges, but if used irresponsibly has the potential to exacerbate societal harms pose security risks. In response to these [...]

Blog Post

Five Top Technology Investment Drivers for 2024

The technology landscape is poised for significant change in 2024, with many purchase drivers and disruptors impacting your current customers’ and prospects’ tech investments. It’s essential organizations, like yours, stay [...]

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TechTarget’s ROI Summit EMEA 2024

Revenue is the north star for every modern go-to-market team – and a data-driven marketing approach is the key to maximizing it. Real behavioral purchase intent is transforming how businesses [...]

Blog Post

Crafting Engaging Email Copy: Do’s and Don’ts

Welcome to the last installment of our three-part blog series, in which we explore how to strengthen your email marketing efforts. In parts one and two, we presented tips for [...]

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Xtelligent Healthcare Marketing

There’s been a revolution in tech marketing: the intent data revolution. It has radically improved marketing efficiency and sales effectiveness. For healthcare tech, this revolution is only just beginning. But [...]

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Break Through with Real Personalization Using Priority Engine’s IntentMail AI™

Priority Engine’s AI-powered messaging feature, IntentMail AI™, enables sellers to generate highly personalized emails with one click. By combining Prospect-Level Intent™, recent company-relevant information and your organization’s unique value and [...]

Blog Post

How to Align Lead Gen Content and Messaging to Target Personas

Creating target personas helps marketers tailor their content and messaging to resonate with a specific group of people that are a good fit for their solution. By understanding the needs [...]

Press Release

TechTarget Launches IntentMail AI to Improve B2B Sales Efficiency and Yields Using Personalization Fueled by Market-Leading Prospect-Level Intent

TechTarget, Inc.  (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced that it has launched IntentMail AITM, a new feature within its Priority EngineTM [...]
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