Intent Data

Best practices to leverage real intent data to better identify, engage and convert in-market buyers and buying teams, whether for sales, marketing or strategy.

White Paper/E-Book

Unearthing Hidden ABM Revenue Reservoirs by Tapping the Buying Team

Learn how sellers can better identify and exploit untapped potential within key accounts by drilling deeper into the needs and preferences of the buying team members.

ABM

Intent Data

Sales

Filter your sales and marketing content

Topics:
Types:
Apply Filters

Clear All Filters

Currently Filtering By:

TTGT_INFGTechPurchcaseDriversandDisruptors.png

Infographic

Tech Purchase Drivers and Disruptors for 2024

Demand Generation

Intent Data

Intent-Summit-2024-Resource-Tile_v2

Webinars/Events

Intent Summit: Driving Engagement. Converting Interest.

Intent Data

Shure_Case_Study-Resources-Tile-PLAY

Case Study

How Shure Leverages an Integrated Informa TechTarget Program to Fuel Pipeline and Increase Deal Value by 240%

Integrated Marketing

Intent Data

TTGT_IntentMail-AI_Resource

Product Sheet

Break Through with Real Personalization Using Priority Engine’s IntentMail AI™

Intent Data

IntentMail-AI-Resource-Tile

Video

Break Through with Real Personalization: Priority Engine’s IntentMail AI

Intent Data

SolarWinds-Resources-Tile

Case Study

How SolarWinds Leveraged the TechTarget Portfolio to Create Intent-based Demand and ABM Programs 

ABM

Intent Data

Intent data adoption

Blog Post

Four Secrets to Harness the Power of Intent Data

Intent Data

TTGT_Last-Mile-Personalization-Intent-Insights-and-Sales-Outreach-Replay-RESOURCE-PLAY.jpg

Webinars/Events

Last-Mile Personalization: Intent Insights and Sales Outreach

Intent Data

Sales

BetterToolkit-RESOURCE.jpg

White Paper/E-Book

A Better Toolkit for Finding and Converting More Real Leads

Demand Generation

Intent Data

SparkingABM-Res.png

White Paper/E-Book

Sparking ABM with the Right Data and Insights

ABM

EMEA

Intent Data

TTGT_Using_Data_to_Get_B2B_Sellers_Back_on_Track-Resources-Tile.png

Infographic

Using Data to Get B2B Sellers Back on Track

Intent Data

Sales

Sales Enablement

Forrester-London-2023-rsc-img

Webinars/Events

Come See Us at Forrester’s B2B Summit EMEA

EMEA

Intent Data

Integrating-Workflows-Resource-Icons-384×320

Product Sheet

Fueling Your Data Workflows with TechTarget’s Audience and Intent

Intent Data

Sales-and-marketing-can-thrive_Resource-Tile

Video

How Sales and Marketing Can Thrive on Real Purchase Intent

Intent Data

B2BSMX-2023_Resource-Tile

Webinars/Events

Come see us at B2BSMX

Intent Data

Priority-Engine-BrightTALK-Collateral_Resource-Tile

Product Sheet

TechTarget + BrightTALK: Access the Largest Source of Qualified B2B Buyers

Intent Data

Priority-Engine-HQLs-Collateral_Resource-Tile

Product Sheet

Priority Engine™ + High-Quality Leads

Intent Data

PE-Overview-Video-2023_Resource-Tile_v1

Video

Priority Engine: Unlock Your Most Relevant Audience for More Revenue

Intent Data

TTGT_PE-for-Sales-overview_Res-Nov2024-r2

Product Sheet

Priority Engine: Find the Accounts That Matter and the Contacts That Convert

Intent Data

Blog Post

3 Ways to Maximize Lead Gen Potential by Working From the “Outside In”

Demand Generation

Intent Data

TTGT_PE-Lead-Gen-Collateral-Resource

Product Sheet

Priority Engine™ + Lead Generation

Demand Generation

Intent Data

TTGT_PE-for-Sales-overview_Res-Nov2024-r2

Product Sheet

Priority Engine is the Fastest Path to the Deal

Intent Data

Sales

TTGT_Accelerate_Sales_With PriorityEngine_Overview_Resource-Icon

Product Sheet

Turn Your Website Visitors Into Opportunities with Inbound Converter

Intent Data

SQL-Resource-Icons-384×320

Product Sheet

Priority Engine + Confirmed Projects: Direct Access to In-Market Accounts

Intent Data

Beyond-SEM-A-More-Direct-Path-to-Buyers_resource icon

Video

Beyond SEM: A More Direct Path to Buyers

Intent Data

RevOps-Two-Pager-Resource-Icons-384×320 (1)

Product Sheet

Supercharge and Streamline Revenue Operations with Priority Engine Data

Intent Data

Magna5_Resources-Tile_v2

Case Study

How Magna5 Accelerates Sales with Informa TechTarget’s Confirmed Projects to Increase Deal Size by 20%

Intent Data

Context and Quality

Blog Post

Why Context and Quality in Lead Gen Beats Higher Volumes at Lowest Cost

ABM

Advertising

Content Creation

Intent Data

Cracking-the-Buyers-Res

White Paper/E-Book

Cracking the Buyer’s Journey with Intent Data

Intent Data

Market Intelligence

Real-Impact-Intent-Data-2023_Resource-Tile_v1

Webinars/Events

Real Impact from Intent Data in 2023

ABM

Intent Data

Marketing

Sales

ABM outcomes

Blog Post

3 Ways to Use Intent Data to Improve ABM Outcomes

ABM

Intent Data

forrester-summit-austin-tile

Webinars/Events

Come See Us at Forrester’s B2B Summit

Intent Data

Priority-Engine-Email Alerts-Resource-Tile

Video

Video: Close Deals Faster with Priority Engine Email Alerts

Intent Data

Abridged-Customer-Journey_Resource-icon

Video

Video: How Intent Data Uncovers Real Opportunities

ABM

Intent Data

Cato-Networks_Resources-Tile_v2

Case Study

How Cato Networks Generated 100 New Opportunities and Expanded Their Business Using Priority Engine

Intent Data

Confirmed-Projects-Video-2023-Resource-Tile (1)

Video

Priority Engine with Confirmed Projects: Your Fastest Path to More Deals

Intent Data

Email-Marketing-Infographic_resource-tile

Infographic

Activity Matters: Better Response = Recency + Relevance

Intent Data

Intent 3.0

Blog Post

Intent 3.0: Using Intent Data for GTM Strategy

Intent Data

Webinar_Reach_Intent-Monitoring-for-Strategic-Purposes-Resource-Play

Webinars/Events

Intent Monitoring for Strategic Purposes

Intent Data

whymostpublisherscantdeliverprecisionintentdata

Blog Post

Why Most Publishers Can’t Deliver Precise Intent Data

Content Creation

Intent Data

Forrester-Who-You-Gonna-Call-Resource-Tile-r1

Presentation

Use Intent Data to Maximize Demand Capture Across the Revenue Lifecycle

Intent Data

MarTech-3-E-Book-Resource

White Paper/E-Book

Three Ways Personas Can Improve ABM Performance

ABM

Intent Data

BrightTALK_Intent-Summit-2023_Resource Tile

Webinars/Events

Intent: Competing with Better Data

Intent Data

Demand-Gen-Report-State-of-Intent-Signal-Data-Res

Research/Analysis

2022 State of Intent/Signal Data

Intent Data

digital display advertising

Blog Post

Lessons From the Past: Invest in Digital Display Advertising in a Challenging Economy

Advertising

Intent Data

Healthcare Tech Buyers

Blog Post

How to Find and Influence More Healthcare Tech Buyers

Intent Data

business preparation

Blog Post

Current Experiences and Preparing Your Business for What’s Next

Intent Data

Market Intelligence

customer acquisition

Blog Post

Acquisition vs. Retention and How to Increase Their Effectiveness with Intent Data in EMEA

EMEA

Intent Data

Dead-End-Demand-Hero-1

White Paper/E-Book

Demise of Dead-End Demand: Intent-Fueled Strategies for Real Buyer Engagement

Demand Generation

Intent Data

HQL-CP-1Pager-Resource-Icons-384×320

Product Sheet

Accelerate Your Pipeline with High-Quality Leads and Confirmed Projects™

Intent Data

Billion-Dollar-Blindness-WEBINAR-Resource-Image-PLAY

Webinars/Events

Billion Dollar Blindness

ABM

Demand Generation

Intent Data

Sales

EvolvingPersonas-Webinar-Resource

Webinars/Events

Evolving Persona Thinking to Win More Business (…It’s all in the details)

Intent Data

Awareness-Bad-Funnel-Video-Resource-Tile_v1

Video

Life is Full of Bad Funnels. Your Business Shouldn’t Be.

ABM

Intent Data

Worldwide-ROI-Summit-APAC-Res

Webinars/Events

Worldwide ROI Summit: Thriving in the New Normal of B2B Tech Marketing and Sales

APAC

Content Creation

Demand Generation

Integrated Marketing

Intent Data

Sales

Forrester-Who-You-Gonna-Call-Resource-Tile

Webinars/Events

Maximize Revenue Opportunity with Contact-Level Intent Data

Intent Data

EvolvingPersonas-Webinar-Resource-Pinned

White Paper/E-Book

Evolving Persona Thinking to Win More Business

Intent Data

hushly-webinar-preview

Webinars/Events

ABM Holy Grail: Intent Plus Personalized Experiences for Conversion Nirvana

ABM

Intent Data

Contact Sales
Contact Sales
Conversion Pixel