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Too many tech marketing teams waste time and ad dollars scouring the web for disconnected crumbs. The internet doesn’t actually function that way! Buyers go to the sites they already use, or they search for the information that reputable outlets are known to supply. That’s why TechTarget’s content usually shows up right on the first page of any Google search for enterprise tech. It’s why we’ve structured our network to cover the solution topics that matter most. So don’t get stuck fumbling around in some AI-scraped dark funnel, because we’re constantly shining a light on more business for you right now.

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