Two brand-new modules in Priority Engine™ give you new ways to grow ROI:
More efficient demand
No marketer has enough qualified demand. No seller has enough opportunities. But traditional engagement tactics are yielding diminishing returns. Transformation is needed.
Priority Engine Demand helps you accelerate your evolution from a single-point MQL approach to a more dynamic account- and buying-group-centric methodology. The new module helps you prioritize your resources and focus by identifying, engaging and separating out truly engaged buying groups from mere collections of cold contacts or personas at target accounts.
Better strategies
TechTarget Market Monitor™ makes everything you plan more productive when you execute. Market Monitor breaks down exactly what your market, industries or personas are researching today: the topics, editorial content, vendor content as well as the competitors gaining the most traction in your space, and why.
GTM productivity everywhere
TechTarget’s unique Prospect-Level Intent™ is recognized by Forrester for the unique precision and power it delivers to enterprise tech vendors. With new functionality, we’re expanding the value this drives for you across your whole go-to-market. With new use cases and new integrations, it powers your teams from strategy through sales to the revenue growth you need.
