Global technology media and purchase intent-driven marketing and sales services company TechTarget, Inc. (Nasdaq: TTGT) today announced the launch of SearchMicroservices.com, a new website designed as an independent community providing tips, case studies and expert advice on how to build, migrate and manage a microservices-enabled application architecture. SearchMicroservices.com ™ joins TechTarget’s extensive network of over 140 technology-specific sites with over 17 million subscribers.
Transitioning to a microservices-enabled framework enables companies to adapt existing monolithic architectures to meet the speed, scale and agility needs of today’s modern applications. According to MarketAnalysis.com, the combined DevOps and Microservices Ecosystem market will grow globally at a CAGR of 16% between 2017 and 2022, reaching approximately $10 billion by 2021.
“Microservices enables you to create an application as a suite of smaller services rather than a tightly-coupled singular piece of code, which ultimately makes the app easier to maintain and modify over time,” said Eileen Corrigan, associate publisher, Business Applications and Architecture Media at TechTarget. “Rather than having to take the entire app offline for scheduled maintenance, you can focus on refactoring and redeploying parts of the app for faster resolution.”
TechTarget has been covering microservices extensively across its network for a number of years and has seen significant growth in audience interest in recent quarters. The goal of the new site is to elevate on-going editorial coverage and curate a better content experience for readers while providing marketers a concentrated audience to engage with around the broad range of microservices-relevant solutions.
“Microservices hold the key to unlocking the true potential of modern application design today. Once the purview of large web-based companies such as Netflix, Amazon, Google and Etsy, this dynamic and flexible approach to software design is now gaining ground across a wide range of industries,” says Doug Olender, senior vice president and group publisher for Business Applications & Security/Networking Media at TechTarget. “As more organizations start to migrate toward a microservices-enabled architecture, SearchMicroservices will serve as a go-to venue for application architecture teams to share their successes, avoid pitfalls and evaluate new and emerging technologies to help smooth the transition.”
From legacy app integration, API management, cloud and IT automation vendors focused on articulating their value prop in this market, to emerging startups seeking to capitalize on the microservices opportunity, SearchMicroservices.com will be an essential destination for a range of software vendors seeking to engage with target customers and prospects. We expect this site to fuel even more purchase intent data to our DevOps, containers, and microservices data services segments.
SearchMicroservices.com joins TechTarget’s portfolio of sites specializing in application development technologies including: SearchSoftwareQuality.com™, SearchITOperations.com™, SearchCloudApplications.com™ and TheServerSide.com™.
About TechTarget
TechTarget (Nasdaq: TTGT) is a leading publisher of B2B enterprise technology-specific content and the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. By creating abundant, high-quality editorial content across more than 140 highly targeted technology-specific websites, TechTarget attracts and nurtures communities of technology buyers researching their companies’ information technology needs. By understanding these buyers’ content consumption behaviors, TechTarget creates the purchase intent insights that fuel efficient and effective marketing and sales activities for clients around the world.
TechTarget has offices in Beijing, Boston, London, Munich, Paris, San Francisco, Singapore and Sydney. For more information, visit techtarget.com and follow us on Twitter @TechTarget.
(C) 2017 TechTarget, Inc. All rights reserved. TechTarget and the TechTarget logo are registered trademarks of TechTarget, and SearchMicroServices.com, SearchITOperations.com, SearchSoftwareQuality.com, SearchCloudApplications.com and TheServerSide.com are trademarks of TechTarget. All other trademarks are the property of their respective owners. All other trademarks are the property of their respective owners.
