Target Southeast Asian technology buyers as they conduct serious pre-purchase research

TechTarget is the go-to resource for ASEAN tech buyers looking to solve technical problems and spend their budgets wisely. Over 908,000 registered members in Southeast Asia depend on the TechTarget portfolio of sites for the web’s most dependable global IT best practices content—as well as localized articles and eZines addressing the unique information needs of Southeast Asian businesses.

More than 200 technology suppliers depend on TechTarget to reach this audience of ASEAN IT decision makers. Only TechTarget can track Southeast Asian buyer activity across thousands of technology subtopics and target them with relevant messaging. With innovative marketing solutions ranging from behaviour-based digital demand generation to technology project identification, data-driven account insights, contextual brand alignment and subscription-based access to our intent data portal Priority Engine™, TechTarget is uniquely positioned to help tech companies build pipeline and elevate their brands in one of the world’s fastest-growing regions.

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7M
unique network visitors

908K
total members

56K
new members per year

11K
in-market leads delivered quarterly

Computer Weekly

TechTarget ComputerWeekly.com

Provider of news, analysis, opinion, information and services for the ASEAN IT community. Launched in 1966, Computer Weekly was the first ever weekly technology publication in the UK and in the last 5 years, extended its online audience to regional coverage in APAC and throughout Europe, as well as localized to German, Spanish and Brazilian Portuguese. Computer Weekly helps senior IT professionals make better IT strategy and technology purchasing decisions, improve their knowledge and skills, and develop their careers.

3 What do Successful Marketing Practitioners Have in Common? Lessons Learned from TechTarget APAC Archer Award Winners

Each year TechTarget partners with hundreds of B2B tech companies across APAC to execute their marketing strategies. We recognize our top performing partners with our annual Archer Awards. So, what separates the seven 2021 winners from the rest of the pack?

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Target Southeast Asian technology buyers as they conduct serious pre-purchase research

Informa TechTarget is the go-to resource for ASEAN tech buyers looking to solve technical problems and spend their budgets wisely. Over 983,000 registered members in Southeast Asia depend on the Informa TechTarget portfolio of sites for the web’s most dependable global IT best practices content – as well as localized articles and interviews addressing the unique information needs of Southeast Asian businesses.

More than 200 technology suppliers depend on Informa TechTarget to reach this audience of ASEAN IT decision makers. Only Informa TechTarget can track Southeast Asian buyer activity across thousands of technology subtopics and target them with relevant messaging. With innovative marketing solutions ranging from behaviour-based digital demand generation to technology project identification, data-driven account insights, contextual brand alignment and subscription-based access to our intent data portal Priority Engine™, Informa TechTarget is uniquely positioned to help tech companies build pipeline and elevate their brands in one of the world’s fastest-growing regions.

8.7M

unique network visitors

983K

total members

43K

new members per year

21K

in-market leads delivered quarterly

TechTarget ComputerWeekly.com

Provider of news, analysis, opinion, information and services for the ASEAN IT community. Launched in 1966, Computer Weekly was the first ever weekly technology publication in the UK and in the last 5 years, extended its online audience to regional coverage in APAC and throughout Europe, as well as localized to German, Spanish and Brazilian Portuguese. Computer Weekly helps senior IT professionals make better IT strategy and technology purchasing decisions, improve their knowledge and skills, and develop their careers.

Driving conversation through automation & nurture strategies video

It’s no secret that automation is enabling us to share content and frame how prospects approach an upcoming buy. The best technology organizations are using automated nurture and scoring as a real competitive advantage. In this short video, three tech marketers with experience in APAC – Daniel Ng, Vice President of Marketing, Asia; Olivia Dassler, Director of Marketing Programs, BrightTALK; and Romi Seher, Senior Client Consulting Manager, Informa TechTarget – address how your marketing team can extract maximum value from your automation efforts to drive deeper engagement.

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