Insights / Survey Results / Beyond the GenAI Hype: Real-world Investments, Use Cases, and Concerns
August 21, 2023

Beyond the GenAI Hype: Real-world Investments, Use Cases, and Concerns

Mike Leone
Practice Director, Data Management, Analytics & AI

Market Topics

Application Modernization Customer Experience Cybersecurity Data Analytics & Artificial Intelligence Data Management Data Protection End-user Computing Infrastructure Networking Operations Unified Communications & Collaboration

Research Objectives

  • Determine the current market state of generative AI, including adoption and budget strategies.
  • Identify current and planned GenAI use cases and prioritization across organizations.
  • Understand key challenge areas with GenAI and investment requirements to address them.
  • Investigate key areas of application and focus for GenAI technologies, including cybersecurity, application development, analytics, and customer experience.
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