Markets

Our seasoned analysts couple their industry-leading B2B research with in-depth buyer intent data for unparalleled insights about critical technology markets.

Overview

Business Applications

Cybersecurity

Data Management, Analytics & AI

Infrastructure, Cloud & DevOps

Services

Clients trust us across their GTMs—from strategy and product development to competitive insights and content creation—because we deliver high-quality, actionable support.

Overview

Insights

Browse our extensive library of research reports, research-based content, and blogs for actionable data and expert analysis of the latest B2B technology trends, market dynamics, and business opportunities.

Insights
Contact Us

Cybersecurity & Networking

  • MOCN Use Cases Expand as Private 5G Deployers Leverage Multiple Providers

    ·

    Jim Frey

    Amid the many technological advances networking teams are exploring to advance their private 5G initiatives today is the multi-operator core network (MOCN) and its strong promises of operating efficiency. With potential to provide benefits in welcome areas like cost optimization and scalability, many organizations are exploring the use of these neutral host or MOCN approaches. Recent research by TechTarget’s Enterprise Strategy Group suggests that this key enabling technology for private 5G goals may soon see broader application.

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • 5G Use at the Edge Grows as Organizations Seek More Nimble Connectivity Approaches

    ·

    Jim Frey

    Today’s edge sites conduct critical business and customer service functions, often performing local data collection and processing, distributing workloads, and providing real-time insights. With these expedient insights representing crucial competitive differentiation in many cases, recent research by TechTarget’s Enterprise Strategy Group revealed that 5G is viewed as an important enabling technology for strong connectivity at the edge.

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • Ericsson Ramps Focus on Enterprise Wireless Solutions

    ·

    Jim Frey

    At its recent Analyst Day event, Ericsson laid out updated details regarding the company’s evolutionary push, turning from its deep wireless communications and service provider heritage toward solving the wireless networking needs of enterprises large and small. The new solution lineup is hitting the market at a time when TechTarget’s Enterprise Strategy Group is seeing rapidly increasing interest in 5G, both for wireless WAN and private cellular networking. The new three-part Ericsson Enterprise product strategy provides important new choices for enterprises considering cellular networking options for both inside and outside their perimeters.

    To learn more, download the free brief, Ericsson Ramps Focus on Enterprise Wireless Solutions.

    Download Now

  • AI Maturity: A Definitive Factor in Network Automation

    ·

    Jim Frey

    AI is slightly older and more established than the fever-pitch hype in the past few years around the technology’s new possibilities may suggest. In the realm of networking, AI has been put to use rather extensively already. In fact, research by TechTarget’s Enterprise Strategy Group recently found compelling connections between organizations’ network automation proficiency and their AI maturity level.

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • Network Teams Seize Upon Generative AI Transformation

    ·

    Jim Frey

    Investigating the use of generative AI (GenAI) to make processes more efficient and increase output is now all but mandated to every technology team across industries. For proof that GenAI is catching on within IT, look no further than the network. Recent research by TechTarget’s Enterprise Strategy Group revealed that network teams are full steam ahead in applying GenAI to their practices, though with some precautions.

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • Securing SaaS Ecosystems

    ·

    John Grady

    Organizations have shifted from using a few discrete cloud applications to supporting an entire ecosystem around SaaS. Sanctioned applications, such as Salesforce or Office365, receive most of the attention. Yet when accounting for the third-party application extensions interconnected with these core applications, as well as unsanctioned applications employees use outside the purview of IT and security teams, the picture becomes much broader and more diverse. Because they often house sensitive data, it is critical that security teams ensure applications are properly configured, malware and compromised users are detected, and data is protected, all while controlling access from a range of both internal and third-party users. Yet an abundance of tools claiming to address these challenges has left many security teams unclear as to where to focus their attention.

    To gain further insight into these trends, TechTarget’s Enterprise Strategy Group surveyed 388 IT and cybersecurity professionals at organizations in North America (US and Canada) involved with securing their organization’s SaaS applications.

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • Cisco Nexus Hyperfabric – The Rest of the Story

    ·

    Jim Frey

    Cisco has announced early availability of Cisco Nexus Hyperfabric and the 6000 Series switches, including a scope that goes well beyond what was announced in June for AI clusters. The new Nexus Hyperfabric is much broader and much more revolutionary for Cisco, greatly expanding the types of data center network deployments that can be addressed.

    To learn more, download the free brief, Cisco Nexus Hyperfabric – The Rest of the Story.

    Download Now

  • Private 5G: Inside the Progress and Opportunity

    ·

    Jim Frey

    As the rise of data users continues alongside the rapid proliferation of devices connected to enterprise networks, organizations are seeking ways to modernize their networks. Although advances with Wi-Fi have helped to support more demanding requirements in recent years, organizations are increasingly deploying private 5G networks alongside—or even in place of—traditional Wi-Fi installations. TechTarget’s Enterprise Strategy Group recently surveyed IT professionals involved with cellular or wireless technology and processes to gain insights into these trends.

    To learn more about these trends, download the free infographic, Private 5G: Inside the Progress and Opportunity.

    Download Now

  • Private 5G: Inside the Progress and Opportunity

    ·

    Jim Frey

    As the rise of data users continues alongside the rapid proliferation of devices connected to enterprise networks, organizations are seeking ways to modernize their networks. Although advances with Wi-Fi have helped to support more demanding requirements in recent years, organizations are increasingly deploying private 5G networks alongside—or even in place of—traditional Wi-Fi installations. The potential benefits of private 5G are vast, ranging from high performance, low latency, and extensive scalability to stronger security, customized deployment and control, and better support for emerging compliance and regulatory requirements.

    However, these potential benefits can come at the expense of numerous challenges as this technology shifts from nascency to the early stages of maturity. To gain further insights into these trends, TechTarget’s Enterprise Strategy Group surveyed 380 network IT professionals involved with cellular or wireless technology and processes at organizations in North America (US and Canada).

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • The Evolution of Network Security

    ·

    John Grady

    This Complete Survey Results presentation focuses on how security teams assess their current network security architectures, where they face challenges, and their priorities moving forward, as well as the appetite for modernizing firewall architectures and how hybrid and cloud-native environments weigh on those plans.

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • Q2 2024 Activity Trends: What’s Driving Growth Across the TechTarget & BrightTALK Network

    ·

    Corey DeFreese

    Discover what’s trending on our network to engage IT buyers in market now and improve marketing and sales effectiveness. This report covers trending areas of interest across 240+ IT markets over the last 6 months (January 2024 – June 2024) in five (5) regions across the TechTarget & BrightTALK network: WW, NA, EMEA, APAC, LATAM. In this report you will find:

    ·The top 20 broad technology markets driving the most activity in the past 6 months. Activity data can help show where audience research is growing or declining and therefore help reinforce which markets are on the rise or declining.

    ·The top 25 granular topics growing the most across the TechTarget and BrightTALK network in the last 6 months. This gives insight into the content areas that are on the rise right now to leverage in your conversations.

    Already an Enterprise Strategy Group client? Log in to read the full report.

    If you are not yet a Subscription Client but would like to learn more about accessing this report, please contact us.

  • The Role of AI and Automation in Networking

    ·

    Jim Frey

    Organizations depend on the network environment to deliver highly available and secure connectivity to every application, location, and employee. However, network operations teams now have exponentially more network connections, endpoints, and data traversing the network to contend with. Operations teams struggle to collect all the network data, correlate it with context, and act decisively to resolve issues that arise. As a result, they need to take advantage of the intelligence provided by AI and the ability to automate more than just initial configurations. TechTarget’s Enterprise Strategy Group recently surveyed network professionals involved with network AI and automation technology and processes to gain insights into these trends.

    To learn more about these trends, download the free infographic, The Role of AI and Automation in Networking.

    Download Now