To support the rise in remote work triggered by COVID-19 work-from-home mandates, most IT organizations (91%) maintain multiple meeting and collaboration platforms. Employee response to the number and variety of the unified communications and collaboration (UCC) platforms provided has been exceptionally positive, with 90% of survey respondents highly satisfied with their meeting and collaboration software. The challenge for EUC professionals is maintaining momentum. Employee experience vis-à-vis UCC technology has become a top EUC priority for businesses, second only to improving IT efficiency and on par with managing security risks. With hybrid work likely to remain the norm, even as employees return to offices, continued investment in UCC solutions will be needed to preserve the current high levels of employee satisfaction.
Insight
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Challenged by ransomware and other password-related breaches and attacks, organizations are taking action to strengthen their authentication processes by deploying multifactor authentication (MFA). Like passwords, MFA is susceptible to attack, and doesn’t completely address the authentication problem. Passwordless authentication methods can protect against phishing and other attacks. To increase security and gain additional benefits, such as a better user experience and improved efficiency of IT and security teams, organizations need to operationalize strong authentication, making MFA or passwordless authentication mandatory.
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Managing and securing the identities of an organization to increase security can be a challenge, and it is getting more challenging with the increased need for anywhere, anytime access to both cloud and in-house resources. Organizations are leveraging third parties and commercial solutions, including privileged access management (PAM) and identity governance and administration (IGA) to secure identities in their IT environment.
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As business activity shifts online, with a hybrid workforce, many activities are conducted over the network rather than in person, exposing an organization to fraud and attacks by nefarious individuals or groups or through identity theft. Organizations are increasingly protecting themselves from the uncertainty of working entirely online by using services to help screen their employees, contractors, and customers to prove they are who they say they are.
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Building an in-house system to manage customer and third-party usernames and passwords may seem straightforward, but in practice may be an unexpectedly difficult task fraught with security risks. As a result, organizations are increasingly turning to customer identity and access management (CIAM) solutions to help increase performance and scalability with less effort and expense. While enterprises are turning to commercial CIAM solutions, IT and cybersecurity leaders are facing issues as they evaluate their CIAM options.
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Despite global macroeconomic conditions, aggressive technology investments are expected to continue among more digitally transformed organizations. See highlights from research into these trends by TechTarget’s Enterprise Strategy Group with this infographic, 2023 Technology Spending Intentions.
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Security teams are challenged by the speed of modern software development processes. See data behind the movement to shift security left in an effort to increase security (without slowing down development) with this infographic, Walking the Line: GitOps and Shift Left Security.
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Research Objectives
Based on a survey of 742 senior IT decision makers at midmarket and enterprise organizations, the 2023 Technology Spending Intentions Survey analyzes private and public sector technology spending expectations, the business and technology priorities driving those plans, and year-over-year trends in technology adoption and customer preferences. This year’s study from TechTarget’s Enterprise Strategy Group finds that enterprise technology spending will generally slow due to global macroeconomic conditions and the threat of a worldwide recession, but aggressive investments are expected to continue among more digitally transformed organizations.
For more information on this research, please visit www.esg-global.com/2023-technology-spending.
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IT leads the modern data platform, functioning as the conduit, efficiently delivering the correct data to the right users, to empower data-driven decision-making in organizations. Over the last decade, IT vendors have been trying to develop and offer solutions to address the flood of data that companies manage. A modern data platform tries to solve this problem. It’s a combination of interoperable, scalable and modular technologies, working together to deliver an enterprise’s overall data needs. -
Research Objectives
Ascertain IT budget outlook for 2023 overall and for specific technologies.
Determine key business and technology priorities driving 2023 spending plans.
Establish a profile of digitally mature companies in terms of the technologies and processes underlying their IT strategies.
Monitor YoY trends with respect to technology adoption and changing customer preferences.
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At Big Data London, data quality and intelligence took center stage as companies strive for fast and efficient delivery of quality information — and the vendors to make it happen. Big Data London is the U.K.’s leading data and analytics event, with more than 150 vendors, 300 expert speakers, and an estimated 10,000 attendees coming together to discuss data-driven strategies. During the event, I interviewed seven vendors to get their perspectives and insights on where the market was going, the challenges they saw, and more. -
Data clean rooms are moving into the mainstream as privacy concerns complicate measuring ad ROI, but the “people problem” poses challenges to data operation success. Data clean rooms are becoming the preeminent tool for brands to better understand the place of digital marketing within the broader marketing ecosystem. In fact, data clean rooms are key for measuring advertising effectiveness, especially as advertisers are relying on cookies less, due to privacy regulations and big tech changes.
IT leads the modern data platform, functioning as the conduit, efficiently delivering the correct data to the right users, to empower data-driven decision-making in organizations. Over the last decade, IT vendors have been trying to develop and offer solutions to address the flood of data that companies manage. A modern data platform tries to solve this problem. It’s a combination of interoperable, scalable and modular technologies, working together to deliver an enterprise’s overall data needs.
At Big Data London, data quality and intelligence took center stage as companies strive for fast and efficient delivery of quality information — and the vendors to make it happen. Big Data London is the U.K.’s leading data and analytics event, with more than 150 vendors, 300 expert speakers, and an estimated 10,000 attendees coming together to discuss data-driven strategies. During the event, I interviewed seven vendors to get their perspectives and insights on where the market was going, the challenges they saw, and more.
Data clean rooms are moving into the mainstream as privacy concerns complicate measuring ad ROI, but the “people problem” poses challenges to data operation success. Data clean rooms are becoming the preeminent tool for brands to better understand the place of digital marketing within the broader marketing ecosystem. In fact, data clean rooms are key for measuring advertising effectiveness, especially as advertisers are relying on cookies less, due to privacy regulations and big tech changes.