Intent data signals

Comparing AI-Derived Signals and TechTarget’s Directly Observed Intent Data

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AI vs. purchase intent

With something like 10,000 RevTech solutions out there, it’s become super hard to understand who really does what, and most importantly, whether or not what is being said really stands […]

Intent Data: It’s Not the Volume of Signals That Matters – It’s What’s in ‘Em

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intent data signals

As a marketer, I’m super excited about the potential AI and ML promise to help me understand data and take productive action on it. Our editorial team is making significant […]

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