ROI Summit Israel: From R&D to ROI

The path of R&D to ROI is one of many steps forward…or backward, or even to the side some days. Every tip, trick, knowledge point, and angle help marketers hone their spending approach to maximize output.

In this half-day event, we plan to bring the ‘how-to’ and ‘actions today’ to help you create one more step forward toward success. Register now for this exclusive marketing event!

Wednesday, 11 June 2025
09:00 AM – 12:30 PM

Cato Headquarters
Leonardo Da Vinci 2, Tel Aviv-Yafo 38th Floor

Agenda

9:00 AM

Registration & Breakfast

9:45 AM

Welcome Address

10:00 AM

Keynote: Media Consumption in 2025

10:15 AM

Expert Panel: Marketing and Media Consumption in 2025

10:45 AM

Break

11:00 AM

Case Study: Cato Networks

11:30 AM

Next Gen Virtual Events

12:00 PM

Networking over Coffee & Snacks

Hear from B2B tech marketing leaders…

Daniel Bleichman

Senior Director of Marketing
Cato Networks

Reuben Braham

General Manager, Israel
Informa TechTarget

Brent Boswell

SVP and Managing Director, International Informa TechTarget

Jat Hayer

Senior Vice President Sales, EMEA
Informa TechTarget

Why attend?

Gain Actionable Insights: Learn cutting-edge strategies to create impactful content and build effective integrated marketing campaigns.
Maximize ROI: Discover innovative approaches to turn your marketing challenges into opportunities for growth.

Network with Industry Leaders: Connect with peers, industry experts, and thought leaders who are shaping the future of B2B marketing.
Exclusive Announcements: Hear about Informa TechTarget’s commitment to the Israeli technology community.

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